diff --git a/src/pretix/_build_settings.py b/src/pretix/_build_settings.py
index 859a7f912..f717d76b4 100644
--- a/src/pretix/_build_settings.py
+++ b/src/pretix/_build_settings.py
@@ -49,3 +49,7 @@ HAS_GEOIP = False
 SENTRY_ENABLED = False
 VITE_DEV_MODE = False
 VITE_IGNORE = False
+
+from importlib_metadata import entry_points
+for entry_point in entry_points(group='pretix.plugin'):
+    INSTALLED_APPS.append(entry_point.module) # noqa: F405